If you’re weighing up online coaching, the first question is usually simple: what does it actually cost in the UK? The honest answer is that prices range widely, because “online personal trainer” covers everything from a £15 app to genuine 1:1 coaching. Here’s how the UK market breaks down in 2026, and what you’re really paying for at each level.
The UK Price Ranges
Training apps: ~£10–£30 per month
Subscription apps give you a library of workouts and basic calorie tracking. There’s no real personalisation and no human checking your progress. Fine for the self-motivated; not coaching.
Template “coaching”: ~£40–£80 per month
You get a plan and automated check-ins. Slightly more tailored than an app, but the plan rarely changes and you’re largely on your own.
Genuine online coaching: ~£100–£400+ per month
This is where a real coach writes your plan, reviews your check-ins personally, and adjusts as you progress. The price climbs with the level of contact — monthly vs weekly check-ins, messaging access, and 1:1 calls.
In-person personal training (for comparison): ~£40–£70 per session
Train twice a week in person and you’re often spending £350–£600 a month — usually more than premium online coaching, for less flexibility around a busy schedule.
What Changes the Price
- Check-in frequency — monthly is cheaper; weekly 1:1 attention costs more
- Personalisation — fully bespoke nutrition and training vs a tweaked template
- Access to your coach — messaging windows and call time add value and cost
- Coach experience and results — proven coaches charge accordingly
How Cadence Is Priced
Cadence keeps it simple with three tiers, all delivered online and built for busy UK professionals:
- Foundation — £100/month: a structured, app-based plan with monthly progress reviews. Ideal if you’re self-motivated and want a proven framework.
- Elevation — £250/month: personalised coaching with fortnightly 1:1 check-ins and ongoing adjustments.
- Apex — £350/month: weekly 1:1 calls, a daily messaging window, and advanced nutrition periodisation for the fastest, most hands-on progress.
You can see the full detail on the programmes page. The right tier depends on how much accountability you want — not on how much you can squeeze from the cheapest option.
Is It Worth the Money?
The better question is what it’s costing you not to have a plan that works. Most people trying alone spend years stalling. A coach compresses that into months. If you want the full argument, read our honest take on whether online personal training is worth it, and how it stacks up against the gym in our online trainer vs gym comparison.